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Just a moment
What is Jeong (μ )?
Our signature metric. Lived-in attachment built over time.
Why we invented the Jeong Score
We score how much Jeong Koreans feel toward this product β a measure of its place in our cultural memory.
A simple infographic (coming soon) will show the difference between a high taste score and a high Jeong score.
π₯ Korean Soul Tier (9-10)
Must-try cultural items.
β€οΈ Beloved Classics (7-8.9)
Deep in Korean hearts.
π Modern Staples (4-6.9)
Liked but no deep roots.
π Just Products (0-3.9)
Judge on merit alone.
Top 10 Highest Jeong Score products
8.5/10
Binggrae
Binggrae Banana Milk
The nostalgia drink that actually lives up to the hype.
6.5/10
Orion
Choco Pie
Nostalgia in a foil wrapper β but is that enough?
8.0/10
Nongshim
Shin Ramyun
The gold standard that earned its reputation.
7.0/10
Maeil Dairies
Maeil Chocolate Milk
Watery chocolate, but somehow that's the charm.
Top 10 Lowest Jeong Score products
4.0/10
CU (BGF Retail)
CU Heyroo Tiramisu Latte
Tiramisu-flavored disappointment in a plastic cup.
6.0/10
Egnis (μ΄κ·Έλμ€)
ZeroSoda Cloop
Brilliant engineering. Someone forgot plastic bottles already exist.
7.0/10
ADOR / Phoning
NewJeans Phoning App Bunny Plush
Cute tax is real, but fans won't care.
8.5/10
TIRTIR
TIRTIR Mask Fit Red Cushion
The cushion that broke TikTok β and it actually works.